Kenwood Chef Model

Kenwood Chef Prototype: How MNL’s Expertise Spiced Up Retail Development (2002)

Kenwood Chef Model

Kenwood Chef: A Winning Recipe for Retail Prototyping (2002)

The Challenge: Reimagine the iconic Kenwood Chef food mixer/processor, a kitchen mainstay for over 50 years. The new design demanded a visually stunning prototype, showcasing various finishes (bright chrome, brushed steel, etc.) while remaining functional for market research and marketing materials. However, traditional stainless steel prototypes were expensive and time-consuming.

The Model Demonstrated How the Top Half of the Chef Could be Raised

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From Data to Chrome print in only a Few Days

MNL’s Secret Sauce: Balancing innovation and practicality, MNL crafted a model that exceeded expectations:

    • Durable Base: A lightweight model-board chassis provided a sturdy foundation.
    • Precision Mechanics: CNC-machined aluminum ensured the top section wouldn’t succumb to attachment weight.
    • Realistic Chrome: Polyurethane castings, created from SLA masters and vacuum-metalized, achieved a near-perfect chrome finish.
    • Flawless Finishes: Other components were meticulously 3D printed with SLA, hand-finished, and painted for desired textures and colors.

        The Results:

          • A visually stunning prototype, faithfully representing the design intent with various finishes.
          • A functional model demonstrating key features like raising the top, attaching accessories, and removing the mixing bowl.
          • High-quality marketing materials for posters, exhibitions, and potential press launches.
        The Model was used for Market Research Purposes
        The Model Demonstrated How the Top Half of the Chef Could be Raised

        The Winning Combination:

          • Model-Making Expertise: MNL’s skilled craftspeople brought the prototype to life with meticulous attention to detail.
          • Cutting-Edge Technology: Advanced SLA printing delivered exceptional accuracy and intricate details.
          • Durable Materials: Somos 9120 SL resin ensured the model could withstand market research and public scrutiny.

            CAD Requirements and Contributions

            In the CAD stage, Malcolm Nicholls Ltd played a crucial role in ensuring the model’s integrity. They added strategically placed supporting tubes for steel support rods, reinforcing the structure and ensuring it could withstand the rigours of the exhibition environment.

            Technological Challenges Overcome

            Several technological challenges had to be overcome to realise this immersive 3d printed scale model exhibit. Our technical team had to create renders for the customer for initial approval before the project could even start. Reinforcing the model with steel rods was crucial for ensuring its stability. When scaling down the submersible, CAD adjustments were meticulously made to ensure the highest build quality possible.

            And finally, a comprehensive step-by-step assembly guide was created to expedite the setup process at the exhibition.

            Memorable Aspect of the Project

            The culmination of these efforts was nothing short of remarkable. When the stand and submersible came together, it wasn’t just an exhibition piece; it was a work of art that left everyone involved filled with pride. The exhibit was not just about showcasing technology; it was about creating an unforgettable experience for all

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